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Our latest observations in user experience research.

UX Trend Watch:
Financial Services and Financial Advisor Interactions

Client and financial advisor review information on a tablet

One of the most interesting aspects of working in user experience is the opportunity to observe the way technology disrupts and re-shapes behaviors and relationships in business. This is particularly true in the financial services sector, where the advisor/client relationship continues to evolve as financial tools and information become more widely accessible to consumers. Prior […]

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Moto X: The Well-Behaved New Kid in Town

Moto X Smartphone

When I was growing up, teachers always put me in charge of welcoming new kids; spending extra time to show them around, teaching them our cafeteria rules, and desperately trying to find what they were good at. Fast-forward 20-some years, and having to set up a new phone and learn its functionality always brings back […]

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FedEx Is Serious About UX

fedex-fud

Think of the kinds of companies that might place such a high priority on user experience that they have entire departments devoted to it? What comes to mind? Google? Amazon? FedEx? Yes, FedEx. And for 5 years running, the FedEx Department of User Experience (DUX) has been organizing an off-site conference in Memphis to honor […]

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A Dose of UX: Healthcare Trends in the Digital Space

hcgov

“Good health and good sense are two of life’s greatest blessings.” Publilius Syrius (1st Century B.C.) Our understanding of health and the human body certainly has made significant advances since the 1st Century B.C., and as we continue to make new discoveries and develop innovations, the landscape of healthcare changes every day. With healthcare more […]

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RITE – When you need to know which way to go fast!

Indian Jones running from a boulder

While in-depth user research is invaluable for honing insights throughout the development cycle, some design and development teams will benefit from studies with a rapid turnaround time, performed with fewer participants than a traditional study. These zippy studies identify the low-hanging fruit and suggest ways to move forward quickly in order to speed the design […]

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Data To Decide: A Model To Predict The Impact Of UX Changes

uxpect-icon_blog

Businesses have more ways than ever to reach consumers, and consumers have access to more online information than ever before. At any one time, your customers may have access to their smartphones, tablets, or PCs to interact with your services, products, or brands. Even on a particular device, your customers may elect to use an […]

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The Formula for A-ha! UX Insights: How Much + Why

Blog_lucy _desi

Kirk and Spock, Bert and Ernie, Butch Cassidy and the Sundance Kid – pop culture is full of dynamic duos who are better together than alone. As user researchers we could learn a little something from these pairs. All too often we divide our research into separate bins – those that involve quantitative methods that […]

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Grooming a Herd of UX Unicorns

unicorn drawing on notebook paper

I recently had the opportunity to hear Jared Spool address a packed BayCHI audience to discuss what makes a great experience designer. Titled “It’s a Great Time to be a UX Designer,” the talk reminded us about the growing demand for quality UX designers, or as Spool refers to them, “unicorns.” These unicorns are people […]

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