Case studies

Explore how we've partnered with clients to co-create solutions that elevate customer experiences and drive business growth.

 

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Ensuring International Product Adoption with Rolling Research

A FinTech client asked us: How can we solve usability and compatibility issues prior to launching our product in new global markets?

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Call Center Overload to Cost Savings: Optimizing Website UX

A telecom company asked us: How can we improve our customer experience and reduce support costs...

Quantitative Research
From Research to Reservation: AI-Enhanced Travel Planning Drives Customer Loyalty

A financial services client asked us: What are our customers' foundational needs and drivers, a...

AI
Improving Website Performance for a Marketing Team

A marketing team asked us: How do we improve the performance of our website and ensure we're ef...
Foster Brand Loyalty with AI Product Research

AI chatbots can provide 24/7 assistance at scale - a huge advantage for users seeking quick res...

Quantitative Research AI
Segmentation Advantage: Targeted Insights Drive Market Success

A tech marketplace client asked us: What are our customers' foundational needs and drivers, and...

Quantitative Research
Unlocking Developer Productivity: A Mixed Methods Approach to Information Architecture Refinement

A global technology client asked us: Does how we currently organize our APIs match the mental m...

Quantitative Research
Getting Pricing and Market Entry Strategy Right - The First Time

A financial services client asked us: Before we go to market, can we gauge the level of interes...

Quantitative Research Financial Services
Expanding Advertiser Reach for Greater Market Share

A large technology client asked us: What are the needs, experiences, and motivations of busines...

Quantitative Research B2B
Optimizing Information Architecture for Improved User Retention: A Quantitative Testing Approach

A large multinational client asked us: Does our proposed Information Architecture structure ali...

Quantitative Research
Improve Logged-in User Experiences with Accessibility Testing

A FinTech client asked us:

Accessibility Financial Services
Streamlining Development Pre-Launch: Mixed Methods Hardware UX Research

Wearable technology has embedded itself in everyday life with users reaching to put on their sm...

Quantitative Research Hardware
Accessible AI Chatbots: Testing a Customer Support Chatbot with Users with Accessibility Needs

A retail client asked us: What usability challenges and opportunities exist for our AI customer...

Retail AI